The Role of Artificial Intelligence in Web Development Process

Artificial Intelligence (AI) has become a promising field in recent years. Despite the disruption 2020 has delivered, the opportunities around AI show no sign of losing their momentum. AI is no more science fiction and is already being adopted by public and private organizations globally.
In this digital era, web development is growing at an unprecedented rate. People prefer to go for secure, scalable and feature-packed web applications. The desire of users for enhanced experience along with customized content is ever-spiking. Artificial intelligence can fulfil all the needs. AI can transform web development by automating the tasks that are related to the developers.
Around 38% of people leave a website if the content or layout is unattractive. More than 75% of customers decide a business’s credibility based on its website design. Users take just 0.5 seconds to form an opinion about a website. A websites design matters more to visitors than we think. Henceforth, it is essential for technology to involve in the world of web development. By using AI, these industries improve user experience with chatbots, web design, marketing strategy, etc.
By implying AI to develop a site, the system decides color, theme and style by itself. AI builds a site, which arranges and designs in accordance with user experience needs. Here is a list of AI-enabled features that are seen commonly in good sites.
• User experience- The most pivotal role in site development is user experience. A site should be user-friendly, that the person visiting it should find relevant products or content within seconds of entering the web. Many customer-centric web applications are starting to rely on AI in order to improve enhance the customer experience.
• Personalised content- AI analyses data and generates the idea to eliminate the web architectures irregularities. AI can also suggest new videos, music, and other relevant content for users based on their past behaviours.
• Virtual assistant and voice search optimization- Virtual assistants are simplifying web development works related to layouts, templates designing, and creating personalized content. Some websites provide AI-chatbot feature that takes care of customer queries.
Artificial Intelligence is a never-ending sector. The growth will double, triple and get ten-fold in a very short time. As technology spreads, experts envision AI to do more than just web designing at a small scale. AI is already doing tedious tasks in web designing to make websites from scratch. It is predicted to expand further in future.
• AI, with its cognitive abilities, will create designs and themes.
• Internet of Things (IoT) can help in building attractive and eye-catching graphics for the website.
• AI’s smart algorithm will understand the need of users and what it should do in that context by taking the help of cognitive capabilities and user preference.
• Machine learning will be useful in picking up the difference in design inconsistencies, helpful in fixing them.
• AI can detect and frame every pixel in an image.
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